Sony is committed to be at the forefront of augmented reality (AR) research, which is all about creating live physical views that are enhanced by computer-generated sensory input. This week, Günter Alce and Klas Hermodsson from Sony’s mobile division are participating in the insideAR 2012 conference in Munich, Germany. Günter and Klas are part of the VENTURI project, which is all about constructing augmented realities in new ways, where the available information is presented in a ‘user’ rather than a ‘device’ centric way, which often is the case. This actually requires a change in how we think of and develop user interaction interfaces. Read on for more information VENTURI and other augmented reality research concepts!