Got an idea for a SmartWatch app? Get a free device [updated]

***Update: The campaign has formally ended but you can still pitch your idea and get a SmartWatch for free. See below for more information.***

Do you have a brilliant app idea for the Sony SmartWatch? If so, your innovation could earn you a SmartWatch of your own. That’s right, we’re giving qualified developers their very own SmartWatch, Sony’s micro display for Android smartphones, which gives users wireless and discreet access to calls, message and apps. And if you upload your app to Google Play before June 26, you will have the chance to be promoted in Sony’s online marketing channels.

Get all the details after the jump!

SmartWatch wristbands

Sony SmartWatch range of colours.

Develop a SmartWatch app extension – earn a FREE SmartWatch, FREE headset, FREE app promotion

Have you started developing an app for the Sony SmartWatch, our smart micro display accessory for Android smartphones? Or maybe you’ve got a cool idea in mind? Whatever your inspiration may be, we’re now kicking off a campaign in search of great SmartWatch app innovations, and in return, we’re ready to give you your own SmartWatch if you’re a qualified developer.

But the story doesn’t end there. If you create and upload your SmartWatch app extension to Google Play before June 26 2012, we will show our gratitude to the most useful (in our mind) Smart Watch app extensions from developers, by handing out a large number of Smart Wireless Headset pros.

And if you’ve created a really cool or useful app, we might ask for your app to be promoted in Sony’s online marketing channels, like the Sony Mobile Facebook page (with close to 7 million fans), as well as getting a slot in the Recommender app, installed on more than 10 million Sony Xperia™ smartphones. If we think your app extension has what it takes, we will contact you for further discussions.

Step 1 – coming up with an idea and applying for a SmartWatch
So if you’re an Android developer interested in creating a SmartWatch app extension, start with the following steps:

  1. Come up with a solid idea for a SmartWatch app extension. Feel free to check out the Sony Add-on SDK for reference.
  2. Apply for a free SmartWatch using this form.

To get a SmartWatch, you must be an Android developer with some experience, and we want you to have a solid idea for what you want to develop. Please provide your name, email and a shipping address so that we can get in contact with you and send you the device if you’re selected. This initiative is open for applications globally, but we prioritise app extensions in English.

Step 2 – develop, upload and notify us about your SmartWatch app extension
To continue on your SmartWatch app extension project, and to apply for a headset and potential promotion in Sony online marketing channels, please follow these steps:

  1. Develop a useful SmartWatch app extension using the Sony Add-on SDK.
  2. Submit it to Google Play according the guidelines in the Sony Add-on SDK.
  3. Apply for a free headset and promotion in Sony online marketing channels by notifying us. Just enter some short information about your app extension and shipping details in this form no later than June 26 2012.

We will go through all app extensions submitted and get in contact with all those getting a headset, as well as those who we want to promote.

Apply directly at AnDevCon or Google I/O

Now if you’re planning to attend either AnDevCon or later Google I/O, you’ll be able to apply and get a SmartWatch straight away! Just come up and talk to us in the booth, and we’ll explain all the details. AnDevCon III is happening from the 14th of 17th of May at the Hyatt Regency in Burlingame, California. You can find us in booth #406. If you’re going to AnDevCon, remember not to miss our SmartWatch developer session on Wednesday, May 16th at 3:30 PM where you’ll learn how to develop your own SmartWatch app extensions to create new, innovative use cases and get better visibility. Find out more about this, including a discount code, in our AnDevCon III blog post.

So who’s up for the challenge?

More information

Comments 29

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  1. By Darko Angelovski

    #1

    Hi I’m a new developer and I saw this post this year 2014 and yes I know it says its closed but is there any way I can get one still?

  2. By Scott McDonald

    #2

    Oh, and by the way, I suspect I’m not the only one here, but my sw2 is going back…I’m sure the percentage of returns on these will be quite high until Sony decides blocking email notifications from non Sony phones isn’t a good business move for their smart watch division.

  3. By Scott McDonald

    #3

    How about allowing the email notifications to ACTUALLY WORK with all non Sony android phones?

    Sony smart watches will be universally USELESS until Sony wakes up.

    • By Joe Padre

      #5

      Hey Robert,
      Cool idea. In order to make your app visible to end users when they are searching for compatible apps, make sure your Google Play™ description ends with the following text:
      \n\nLiveWare™ extension for SmartWatch

      If you develop an app extension for Smart Wireless Headset pro, you’d need to make sure your Google Play description ends with:
      \n\nLiveWare™ extension for Smart Wireless Headset pro

      Good luck and best regards,
      Joe from Developer World

  4. By Aladin Q

    #6

    Hi all,

    I got a Sony SmartWatch one month ago (gift), too late and thus not in need to participate in here.
    However, I developed and released few control extensions, you might take a look on:

    https://play.google.com/store/apps/details?id=org.quet.android.autolock
    https://play.google.com/store/apps/details?id=org.quet.android.findit
    https://play.google.com/store/apps/details?id=org.quet.android.conway https://play.google.com/store/apps/details?id=org.quet.android.ouch

    Hope you like them!

    Best,
    AQ.

    • By Anna Aleryd

      #7

      Hi AQ!

      Thanks for sharing, I had a look at your apps and they all look nice 🙂

      Br,
      Anna from Developer World

  5. By Ian Dixon

    #8

    Joe. Is there any way to submit ideas at this point? It seems the survey is closed, but I’d like to throw my hat in the ring.

    Thanks,
    Ian

  6. Pingback #10

    […] Sony SmartWatch app campaign was kicked off a few weeks ago, and aims to find the most brilliant apps and ideas for SmartWatch, […]

  7. Pingback #11

    […] Sony SmartWatch app campaign was kicked off a few weeks ago, and aims to find the most brilliant apps and ideas for SmartWatch, […]

  8. By Eir Apps

    #12

    Well I’d really appreciate if there were email notifications about the received ideas. I have a few, and would like to be sure that Sony received and is taking into account all of them.

  9. By Rohit Vinod

    #13

    hi,
    well adding a little bit of battery life more to make the smart watch an awesome one… eventhough the device is awesome, its battery life (not well) make its use limited… this is ma suggestion to make the smart watch an good device…

  10. By Qichao Zhu

    #14

    has anyone got update or really received the device?

    • By Anonymous

      #15

      I can confirm that I received a device. I submitted on May 12th (I believe). I didn’t get any email, the watch just showed up!

  11. Pingback #16

    […] Sony SmartWatch app campaign was kicked off a few weeks ago, and aims to find the most brilliant apps and ideas for SmartWatch, […]

  12. Pingback #17

    […] Link: Sony […]

  13. By Sascha Löffler

    #18

    Hi.
    I already developed some apps for the SmartWatch after i have got the watch on my own because i liked it and missed some functionality.

    Can i still apply for the headset or maybe for the smartwatch too or would i need a new idea?

    Thanks

    • By Joe Padre

      #19

      Hi Sascha,
      Yes, please apply for both.
      Thanks and best regards,
      Joe from Developer World

    • By Joe Padre

      #22

      Hi Muhammed,
      Anyone that submits an app idea using the online form will receive an email reply that will say whether or not the idea was selected.
      Thanks and best regards,
      Joe from Developer World

      • By Anonymous

        #23

        So has anyone had a responce good or bad? I put my submission in within a day or two of the article going up but have not heard anything. Which is OK so long as the submission did actualy go in.

    • By Joe Padre

      #24

      Hi Muhammad,
      Developers who submit app ideas will definitely get a reply back from the selection committee whether or not the idea was selected.
      Thanks for asking.
      Best regards,
      Joe from Developer World

      • By Muhammad Hakim Asy'ari

        #25

        thanks for your info,
        so, in short: if I submit my Idea and I don’t get any email reply (ie. within 5 days) then my idea is not selected. right ?

        thanks

        • By Joe Padre

          #26

          Hi Muhammad,
          I’m not sure of the turnaround time, but if you submit an idea, you will get an email reply, regardless of whether or not the idea was selected.
          Thanks again,
          Joe from Developer World

    • By Aaron Morais

      #27

      The selection process as it is seems rather arbitrary. Who actually decides what a solid idea is? How many smartwatches are going to be awarded?

      • By Joe Padre

        #28

        Hi Aaron,
        There is a committee that will review each submission and determine whether or not the idea has merit. The main objective is to identify and assist actual developers who intend to develop apps. We can’t give the exact number of SmartWatches that will be given out though.
        Thanks and best regards,
        Joe from Developer World

      • By Joe Padre

        #29

        Hi Aaron.
        There is a committee that will determine whether or not the idea has merit. The main objective is to identify and assist actual developers who intend to develop apps. At this time, we can’t give an exact number of how many SmartWatches will be awarded.
        Thanks and best regards,
        Joe from Developer World

1-29 of 29 comments.