Sony Ericsson at Google Developer Day in Tokyo

Abbas Sumar

Tomorrow, the Google Developer Day will take place in Tokyo. It’s a one-day event where you have the opportunity to learn more about Google developer products and meet the engineers who work on them. The event deals with mobile and web technologies including Android, HTML5, Chrome, App Engine, Google Web Toolkit and more. I got a chance to have a chat with Abbas Sumar, Application partner manager from Sony Ericsson who will attend the event. Abbas Sumar is looking forward to an exciting day with the latest trends and developments within Android applications!

So, who is Abbas Sumar?
– I’ve been in the telecom industry for almost 20 years now, and about 10 years ago I started at Sony Ericsson, and was then involved in creating the Developer Program. Today I work as an Application partner manager, located in Singapore since two years ago, where I’m responsible for business development, establishing and providing application developers with global and regional go-to-market distribution opportunities such as preloads, bundling and online channels.

Why are you based in Singapore?
– I would say that there are a couple of reasons. One is that it’s a growing market counting Singapore, Taiwan and Japan, where Singapore is a hub for the region. Another one is that we want to encourage and motivate the developers in that region as well and establish new partnerships where possible. We also want to look into the local and regional collaboration in the area. In addition to this, Singapore is in a good time zone when it comes to contacts with the planning centre in Tokyo & Beijing.

You’re going to attend the Google Developer Day in Tokyo tomorrow, what will you do at the event?
– We will have a Sony Ericsson show-case, where we will talk about the Sony Ericsson Android market, and show the latest within our devices and applications. We want to be more visible with our applications and get feedback from developers to see if they appreciate what we can deliver. Also, I want to see what’s out there from a business development perspective and what we can expect in the future. It will be really interesting to meet new developers, from for example Japan, China, Korea and other nearby located countries, to exchange ideas, find new potential collaborations in a successful region. All this will hopefully mean that we can deliver even better applications that match current expectations and visions on the market, as the communication entertainment brand.

What are your expectations on the event?
– I hope to see some really interesting applications, and more deeply understand what the developers expect from the industry. It will also be interesting to see what they have developed on regional level, not only globally. It’s very important to play an active part in the ecosystem to be able to grasp the expectations put on Sony Ericsson. Besides this, I’m excited to see where we are heading and find new collaboration partners to move forward.

If you have any questions to Abbas Sumar, please contact him by sending an email on

Visit the Google Developer Day to find out more about this event.

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  1. By Malik Sundrani


    Mr. Bob Ishida, Mr. Kenichiro Hibi and Miss. Meena Bose

    I had Recieved email from Miss. Meena Bose, asking me to pay INR. 19,495/- for replacement of defected Product, I have tried to explain you many time that the offer is not at all acceptable.




    All I want to know what does this sentence means written on your website :-

    ” tough enough to handle whatever life has planned.” ?

    was this written on your website to mislead the buyers with the intensions to do fraud to Indian sony consumers?

    About warranty its useless now to provide me with link after fixing it, because I tried it many time even before buying your sony mobile xperia Z inferior and defected product, and the link always failed to open because of some syntax error. I had also tried to access the warranty page on the website after the incident and still had problem.

    Again the warranty I recieved with the defected product was only after I finalized the deal and paid the amount through my credit card, the warranty should have been available to read by consumer before buying the product at the store.

    If the authorized Sony dealer would have informed me about the phone heating issue and other flaws and bugs I would have not even thouched it forget about buying. I had bought the product only after reading your lies and fake advert about the ” phone is strong enough to handle what ever life has planned. ” and after buying the product – I have undergone a lot of extreme stress and mental agony.

    I once again request you to please look in to the matter and get the defected and damaged product replaced with new and not the refurbished one. With no cost to be charged to me.

    Please let me know about your accpetance as earliest. Or I would be forced to take legal action against Sony Mobile at the Court of Law at both Cosnumer Court and Civil Court for Justice.

    Please note-

    In case you fail to resolve my complaint at the earliest, I would be forced to:

    – Ask my lawyers to file a consumer complaint against you for gross negligence, and deficient service, as well as additional compensation for mental agony and legal costs;

    – Ask my lawyers to consider the filing of a civil suit against your organization;

    – Start a sustained online campaign spreading the word about the appalling level of service that I have received from you; and

    – Issue press releases online and in the print media.

    I hope that I do not have to take these steps and look forward to an amicable resolution of this issue.

    Warm regards,

    Malik Sundrani.

    J/15, Zohra Agadi Nagar,
    Yari Road, Andheri (West),
    Mumbai , India 400061.

  2. By Gregory Schuermann


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  3. By Daren Bennerson


    WHAT DO MUSLIMS BELIEVE? Muslims believe in One Unique, Incomparable God; in the Angels created by Him; in the prophets through whom His revelations were brought to mankind; in the Day of Judgement and individual accountability for actions; in God’s complete authority over human destiny and in life after death. Muslims believe in a chain of prophets starting with Adam and including Noah, Abraham, Ishmael, Isaac, Jacob, Joseph, Job, Moses, Aaron, David, Solomon, Elias, Jonah, John the Baptist, and Jesus, peace be upon them. But God’s final message to man, a reconfirmation of the eternal message and a summing-up of all that has gone before was revealed to the Prophet Muhammad through Gabriel.

  4. By Yeah


    Where is the xperia x10 update?

  5. By Mohammad


    please can i see arabic language support from sony ericsson to xperia 10 (android)

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