It’s about our rate of innovation

In just two days Media Evolution The Conference begins in Malmö, Sweden. This blog post is about one of the themes of the conference that strikes me close to heart as a futurist – Man & Machine.

I’m writing this on a train, on my way to meet both colleagues, acquaintances and people I’ve so far only heard of but never met. For myself and most people this is something we look forward to. We love to meet, talk, exchange thoughts and ideas.

The same drive, true since the human race was spread out in pockets on the Sahara savannah (which wasn’t a desert back then), is one of the reasons us humans love to go to conferences, to pick up the phone, to read blog entries like this one. We’re simply the chatty animal.

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Facebook inside Xperia software update makes mobile gaming more social

If you haven’t already read or seen what Facebook inside Xperia is, here’s a brief recap. When you update the Xperia™ software on your Sony Ericsson smartphone with the Facebook inside Xperia update, users are able to “Like” a track from the music player, tag photos in the phone’s gallery, sync contacts in the phonebook with current Facebook statuses, and sync the calendar with Facebook events.  This should undoubtedly be a big hit with Sony Ericsson customers who use Facebook on a daily, if not hourly, basis.

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Facebook inside Xperia software update makes mobile gaming more social

Lame Castle from Be-Rad Entertainment – a fortress of fun on the Xperia™ PLAY

As the wonderfully innovative Xperia™ PLAY games continue to keep coming into the Stand out from the Crowd submission site, Sony Ericsson is pleased to showcase the next standout game – Lame Castle from Be-Rad Entertainment – and fully optimized for the Xperia™ PLAY.

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Lame Castle from Be-Rad Entertainment – a fortress of fun on the Xperia™ PLAY

Hyperlight from CatfishBlues Games shines as a standout game for Xperia™ PLAY

Sony Ericsson is excited to see the innovation that game developers have come up with since the launch of the Xperia™ PLAY. We’re pleased to showcase Hyperlight from CatfishBlues Games, the first of several of top Stand out from the Crowd contenders who have created a top-notch game designed for maximum impact, and most importantly, fully optimised for the Xperia PLAY.

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Hyperlight from CatfishBlues Games shines as a standout game for Xperia™ PLAY

Create clocks and widgets for SmartWatch 2

New APIs for SmartWatch 2 and Small Apps available in the updated add-on SDK from Sony.

Game developer tip 4: Displaying game keys and buttons accurately

This is the fourth in a series of tips that supplement the Xperia game developer recommendations. This tip expands on Display recommendations – DS3 in the list of game developer recommendations: If applicable, the representations of the device’s buttons should be displayed in the correct layout.

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Game developer tip 4: Displaying game keys and buttons accurately

Skype video support comes to Sony Ericsson’s Xperia™ smartphones

In June, we told you about Skype’s availability on the Xperia™ neo and Xperia™ pro. Skype has just confirmed that the release of Skype 2.1 will be supported by the Xperia™ PLAY, Xperia™ mini pro, and Xperia™ ray. Sony Ericsson Xperia™ users can now easily find and download the Skype app directly from the Sony Ericsson channel on Android™ Market.

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Skype video support comes to Sony Ericsson’s Xperia™ smartphones

Game developer tip 3: Installing large APK files to the SD card

This is the third in a series of tips that supplement the XperiaTM game developer recommendations. This tip expands on Packaging recommendation PK3 in the list of game developer recommendations: Any APK file larger than 5MB should be installed directly to the SD card.

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Game developer tip 3: Installing large APK files to the SD card

Xperia™ PLAY added to Sony Ericsson Device Loaner Program

Attention game developers! Want to get your hands on an Xperia™ PLAY for testing? You can borrow this smartphone, or other Xperia™ devices, immediately through the Sony Ericsson Device Loaner Program. The program is intended as a low cost option to allow developers to test their applications on a physical Sony Ericsson device for up to 30 days. This service is free, and only international shipping fees apply (free shipping within US & Canada).

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Xperia™ PLAY added to Sony Ericsson Device Loaner Program

Sony <3 openness

At Sony, we are constantly trying to support the open Android community - learn more about these initiatives to the right.

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